TEQUILA HERRADURA

Chasing the glint of a horseshoe in the corner of a dusty hacienda. That’s how Herradura’s story started.
Which proves that luck's not something that just… happens.
It's always right there waiting if we look for it.

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OUT OF HOME

SOCIAL: LUCKY VIBE INSTAGRAM STORIES

MOTION-ACTIVATED LUCK LIGHT
Wave your hand and maybe, just maybe, the Herradura light will flicker some fortune onto your night.

THE LUCKMASTER
Hidden in the corner of a bar, pull the lever to consult The Luckmaster and receive a coaster with your fortune for the night.

THE HERRADURA LUCK EMPORIUM

SOCIAL: #DAREADURA TWITTER GIVEAWAYS

LUCK EMPORIUM MERCH

Made while flipping horseshoe coins with Taylor Brazukas (AD).